Whenever Christian F. Martin IV hears a Martin guitar, whether it’s the timeworn piece Willie Nelson’s nearly strummed a hole through, or a customer nervously picking a D-300 that looks like fine art and costs $300,000, he beams with pride. Like a father. Martin is the executive chairman of C.F. Martin & Co., the sixth generation of Martins to create arguably the world’s most-renowned acoustic guitars out of Nazareth, Northampton County. Founded in New York City in 1833 by German luthier Christi

Join Steve on a tour of the Martin Guitar factory in Nazareth, Pennsylvania, and learn how the craftspeople behind our guitars turn raw wood, metal, and wire into some of music’s most iconic instruments. In the first episode of our three-part tour series, Steve starts at the beginning of a guitar’s journey, taking you down into the Martin sawmill, acclimating room, and subassembly department, where tops, backs, and sides are inspected, matched, and glued, braces are cut, and neck barrels and fin

Join Steve on a tour of the Martin Guitar factory in Nazareth, Pennsylvania, and learn how the craftspeople behind our guitars turn raw wood, metal, and wire into some of music’s most iconic instruments. In the second episode of our three-part tour series, Steve takes you upstairs, where we continue the process of manufacturing our acoustic guitars, basses, and ukuleles. Learn all about candling, bracing, neck and body assembly, finishing, pearling, the Martin Custom Shop, and so much more. #mar