PepsiCo announces a groundbreaking worldwide partnership with Formula 1®, beginning in 2025 as part of a multi-year ...

PepsiCo has officially partnered with Formula 1 for a multi-year agreement until 2030, enhancing fan engagement through ...

Sting Energy, Gatorade and Doritos will be featured in a deal with a sport that generated more than $2 billion in total ...

Formula 1 announces a groundbreaking partnership with PepsiCo that will see Gatorade nab naming rights to sprint races.

Formula 1® and PepsiCo are delighted to announce a multi-year agreement that will see PepsiCo become an Official Partner of ...

PepsiCo fans, get ready, some limited-edition product launches are apparently heading your way, all thanks to a new ...

The tie-up brings together Formula 1’s growing global audience, estimated at 820 million, and PepsiCo’s presence in more than ...

PepsiCo is becoming the latest American consumer-facing brand to make a splash in F1, with a new arrangement that involves ...

Per PepsiCo, the deal includes everything from trackside advertising to naming rights for the remaining sprint races in the ...

PepsiCo’s flagship brands, Sting Energy, Gatorade, and Doritos will have official roles within Formula 1, with Sting as the ...

PepsiCo announced a worldwide partnership with Formula 1, which is set to bring the group's brands Sting Energy, Gatorade and ...