Activewear powerhouse Under Armour has unveiled the second generation of its women's basketball shoe, another monumental step in the Baltimore-based company's efforts to fuse innovation with ...

Editor’s note: Kaarin Vembar is obsessed with the luxury and apparel markets. She also has a sassy mouth so her managing editor decided to give her a column in an attempt to harness insight for ...

As the all-conquering U.S. women’s national soccer team prepares to defend its trophy in Australia and New Zealand starting Saturday, sportswear brand Under Armour UAA has made its own play for the ...

South Carolina women's basketball fans will have a new way to cheer on its student-athletes this postseason. Together with Under Armour, each of the 16 members of the team will have a custom shirzee – ...

Lara Rogers isn’t winning medals or competing in world championships like the professional runners she coaches, but she insists she’s living a dream every bit as satisfying. As the head coach for ...

Under Armour Inc.’s new chief executive is planning to make women a key target customer for the athletic apparel and footwear maker. “At less than a quarter of our revenue, we are still not cutting ...

Under Armour has launched its first female-first shoe – the UA Flow Synchronicity. The release follows recent women-only shoe launches by Adidas and Lululemon, in the form of Adidas’ Ultraboost 2022 ...

The Baltimore Ravens and Under Armour joined forces to provide custom uniforms [photo gallery] for female student-athletes as part of the inaugural season of girls' flag football with Frederick County ...

Sports Illustrated and Empower Onyx are putting the spotlight on the diverse journeys of Black women across sports—from the veteran athletes, to up-and-coming stars, coaches, executives and more—in ...