The "Kentucky Fried Comeback" aims to reassert KFC's position in the highly competitive fast food chicken market.

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KFC launched its “Kentucky Fried Comeback” campaign, offering a free bucket of Original Recipe chicken with any $15 app or website purchase for KFC Rewards members.

Tan-Gillespie acknowledges the brand has gone off course and needs to get back to its roots, which is exceptional chicken at a reasonable price. “I’m incredibly passionate about getting the brand back ...

Yum! Brands Inc. subsidiary KFC announced its "Kentucky Fried Comeback" campaign on Monday, launching a comprehensive brand ...

If you’ve been craving fried chicken but haven’t turned to KFC lately, you’re not alone. Today, Kentucky Fried Chicken announced what it’s calling the Kentucky Fried Comeback—a bold move to win ...

In this exclusive event hosted by the United States Space Force and held at Pace University in New York City, teams of hackers and PC builders face the ultimate test. On one side, there's a ...

KFC is begging consumers to give it another chance by inviting them back to its stores to taste its chicken. The chain aims to launch a new era focused on improving its food and operations to reverse ...