Subscribers to the company’s flagship streaming service, Max, watch HBO content, studio movies and older Warner Bros. series ...

Now known as Max, but initially known as HBO Max ... which the company launched in 2015. Read on for HBO’s reasonings for the name change and how social media has responded to the news.

HBO host John Oliver is just as confounded as everyone else about Warner Bros. Discovery's decision to revert the name of Max back to HBO Max ...

Just as Max has also changed its name back and forth between the now renamed HBO Max, many of these Cartoon Network classic ...

Max's response? Bring back the HBO Max name and pretend it was all part of the plan. Emotional whiplash aside, fans got what they wanted and now we can all sit back and pretend it was one big ol ...

The latest name change is an attempt to correct one ... Others have likened the previous change from HBO Max to Max to the famous ’80s New Coke marketing debacle. Aaker said WBD’s flip ...

The ongoing back-and-forth over the future of HBO and its parent company Warner Bros. Discovery calls to mind a line from one ...

Netflix is welcoming “Sesame Street” to its block after HBO parent company Warner Bros. Discovery opted not to re-up its deal for new episodes, citing a shift in corporate priorities during a period ...

The internet reacts: While the reason behind the name change may be business-driven, the internet couldn’t help but poke fun at the to-and-fro ritual of the company! In fact, HBO and Max ...

Warner Bros. Discovery just announced it's splitting into two companies. Here's how it could impact your HBO Max subscription ...