Google Ad Manager launches new curation capabilities, allowing agencies to buy curated audiences and inventory packages in ...

He added, "Brand guidelines settings for PMax campaigns were announced in ... used for generated text in responsive display ads. Here is Google's help document on brand guidelines for Google ...

Imagine flawlessly orchestrating your brand's message across every platform. Insights from a business owner and a CEO will ...

If your paid ads aren’t performing like they used to, ad fatigue could be the culprit. Here’s how to know if you’re actually ...

Search retargeting allows you to serve ads to members of your target audience who have a demonstrated interest in the product ...

No matter what the avenue, retargeting your campaigns can serve as a complementary strategy that creates more influential ...

Thinking of expanding to Microsoft Ads? Learn its key similarities and differences with Google Ads, plus tips for getting ...

Google Ads Editor 2.8 introduces AI-powered image generation, enhanced performance tools, and more but with no support for older versions.

Google is rolling out new curation tools within Google Ad Manager to help media agencies more easily discover and activate ...

Google will discontinue the Local Services Ads mobile app on January 6, making the web platform the only option for managing these campaigns.

Marketeers use generation effects to bolster the memorability of ads. But what if its effects are laboratory illusions? And ...

Democratic strategist James Carville said Saturday that Vice President Kamala Harris' campaign could be reduced to her failure to differentiate herself from President Biden during an interview on ...