Google, AdX
Exclusive: Google offered to sell part of ad tech business, not enough for EU publishers
The European Commission last year charged Google with favouring its own advertising services, opening its fourth case against the world's most popular search engine.
Google Wins Fight to Scrap $1.7 Billion EU Antitrust Fine Over Ads
Antitrust officials had imposed the fine over how the search giant might have restricted the way that some websites displayed ads sold by its rivals.
Report: Google offered to sell AdX to end EU antitrust suit
In an effort to quell monopoly concerns in the EU, Google reportedly offered to sell its AdX advertising marketplace, sources have told Reuters.
Exclusive-Google offered to sell advertising marketplace AdX in EU antitrust probe, sources say
Alphabet's Google earlier this year offered to sell its advertising marketplace AdX to allay EU competition concerns over its adtech practices but the proposal got short shrift from European publishers,
Google offered to sell part of ad business in EU antitrust case
Google this year offered to sell its advertising marketplace Ad Exchange, or AdX, to end an EU antitrust investigation. But European publishers rejected the proposal, Reuters reported this week . The news agency cited two people with knowledge of the matter but did not name them.
Google agreed to sell AdX to end antitrust trial but was turned down
The post Google agreed to sell AdX to end antitrust trial but was turned down appeared first on Android Headlines.
European Publishers Reject Google’s Offer to Sell AdX, Seeking Broader Divestment
Google offered to sell AdX, its ad marketplace, to resolve an EU antitrust investigation. European publishers rejected the offer, seeking broader divestment from Google’s ad tech supply chain. EU regulators may initially focus on curbing anti-competitive practices,
How Google Chrome is declaring war against ad blockers
Ghostery's CEO and Director of Engineering break down the new Manifest V3 changes, and why they're bad news for anyone who ...
Google wins legal bid to overturn 1.5 billion euro antitrust fine in EU digital ad case
Google has won a court challenge against a 1.49 billion euro European Union antitrust fine imposed five years ago that ...
PCMag on MSN19h
Google's Monopoly Harms the Open Web, Worsens Inflation, Experts Argue
As the DOJ trial against Google's ad-tech business continues, policy experts accuse Google of 'warping the digital economy.' ...
Google wins an appeal against 1.5 billion euro antitrust penalty in a 2019 European Union digital ad case
LONDON -- Google wins an appeal against 1.5 billion euro antitrust penalty in a 2019 European Union digital ad case.
Going once, going twice: Google's millisecond ad auctions are the focus of monopoly claim
An ongoing trial may determine whether Google holds an illegal monopoly on the technology used to buy and sell certain types ...
The Hill8d
What to know about Google’s second antitrust trial
The Justice Department sued Google in January 2023, accusing the tech giant of engaging in “anticompetitive and exclusionary conduct” to cement its dominance over ad tech tools. Ad tech tools ...
New York Daily News10d
Not a value ad: Google’s ad services monopoly needs to end
Yesterday began the federal antitrust trial against Google for alleged monopolistic practices when it comes to the online advertising space, with the Justice Department contending that the company ...
AOL2d
Exclusive-Google offered to sell part of ad tech business, not enough for EU publishers, sources say
Google's lucrative ad tech business last year attracted EU regulatory scrutiny following a complaint from the European ...
The Hindu3d
Google’s millisecond ad auctions are the focus of monopoly claim
The company that most likely determines which ads you get, and how much an advertiser paid to get on your screen, is Google. In fact, the Justice Department and a coalition of states say ...
Even Facebook Couldn’t Compete With Google, Ex-Ad Chief Says
Meta Platforms Inc. entered into a 2018 deal with Google after concluding internally that it couldn’t successfully compete ...