Warner's streaming service, the home of hits including "The Last of Us" and "Hacks," is changing its name again -- back to ...

"It’s not TV, it’s HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the ...

Warner Bros. Discovery is hitting rewind on Max’s branding, bringing back the HBO name it dropped from the streaming service ...

HBO is returning — at least in a name. Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the current Max. The ...

After an elaborate rebranding of its streaming service from HBO Max down to just Max, the service will once again be known as ...

HBO Max is coming back. Yep, I checked the date and it is indeed May and not one of those dumb prank days where the world ...

Warner Bros. Discovery (NASDAQ:WBD) has adopted the old name "HBO Max" for its popular streaming service, the company ...

Warner Bros. Discovery Inc. ditched the HBO brand from the title of its flagship streaming service, counting on the name Max to convey the media company's broad reach of programming. On Wednesday, the ...

The name Max has, not a moment too soon, gotten the axe. A little more than two years after lopping “HBO” off of the streamer ...

HBO Max became simply Max in 2023. Now Warner Bros. Discovery is going back to basics and reclaiming a brand long associated ...

Warner Bros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used ...

We’re not quite there yet, but it sure feels imminent.