Agencies are preparing for a world in which generative AI-powered experiences are expected to play a dominant role.
The L’Oréal-owned brand will promote the alliance, which includes experiential and digital activations, with a social-based ...
Tumi, which piloted Amex Ads, saw return on ad spend 30% higher than its targets while reaching more Gen Z and millennial ...
In our holiday report, learn how you can update your strategy to capture this change in consumer behavior. Value looks ...
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