LONDON — Coco Gauff and Carlos Alcaraz are helping usher in a new era for tennis.

Inspired by icons like Agassi, Serena and Sharapova, Pavlyuchenkova has been designing every outfit she wears in 2025.

Coco Gauff and Carlos Alcaraz are ushering in a new era for tennis. Wimbledon begins Monday, and the sport’s most recent ...