Circle, the official NIL collective of the Louisville Cardinals, will transform into a marketing agency in anticipation of ...

Michigan commit Bear McWhorter launched The Brother Bear Foundation to raise money to help families with the cost of adoption ...

USC lands 5-star tight end Mark Bowman in a historic NIL deal worth up to $10M. Learn how USC secured the No. 1 TE in the ...

With one more season of high school football ahead for the LSU-committed Tristen Keys, the top wide receiver recruit in the ...

Elijah Jeudy, a defensive tackle at Nebraska, says NIL helps him provide for his family. But the changing landscape will see ...

After missing three of the last four NCAA Tournaments, Louisville baseball is back in the postseason. How NIL spending helped ...

The bill permits institutions to pay athletes directly but comes with other unique elements which could spark debate.

As court cases continued to be filed against the NCAA, Cavale saw the problems in an unstructured environment operating under ...

Baker shared his perspectives on NIL, the transfer portal, federal oversight, and more in an interview with the Globe.

Texas Tech is in the college softball world series final because of a Stanford transfer who couldn’t see past $1 million. | ...

Rep. Stambaugh champions new NIL legislation to safeguard student-athletes, pushing for immediate action amid legal ...

There's no question that NIL has had a major impact on today's college athletes. While the headline-grabbing deals involving private jets and multi-million-doll ...