The Nestlé-owned brand wants to be an early pet-care mover on a platform that is increasingly key to reaching Gen Z and Gen Alpha.

General Mills Inc., known for cereal brands such as Cheerios, made its fifth acquisition in the pet food sector since 2018 by ...

From an estimated $150 billion of spending in 2024, the category is expected to mushroom up to roughly $200 billion by 2030, ...

We tested 16 of the best dog brushes and grooming tools, including slickers, curry brushes, pin brushes and combs. Four stood ...

The deal is the fifth major pet-food acquisition for General Mills since it reentered the space in 2018 with its purchase of ...

General Mills (GIS) announced on Thursday that it has entered into a definitive agreement to acquire Whitebridge Pet Brands’ ...

General Mills to acquire Whitebridge Pet Brands' NA premium cat feeding and pet treating biz from NXMH for $1.45B.

General Mills is spending $1.45 billion to add more pet food to its portfolio, the Golden Valley-based company announced Thursday. The maker of Blue Buffalo inked a deal with the Belgian owner of ...

Instead, they’re left wondering how their pets ended up hurt or dead, after getting a shot that was supposed to give them new ...

(Reuters) -General Mills said on Thursday it would buy Whitebridge Pet Brands' North American premium cat feeding and pet treating business in a transaction valued at $1.45 billion to broaden its ...