The Paris mayor wants the Olympic logo to stay on the monument. Gustave Eiffel’s descendants say the tower shouldn’t be a ...

The Olympic rings no longer guarantee marketing gold. As the torch passes from Paris 2024 to Los Angeles 2028, savvy brands ...

What if your Olympic poster was so controversial that countries labeled it "immoral" and some forbade it altogether in public ...

"The rings were never part of its original design," Gustave Eiffel's great-great granddaughter told NBC News, as the family ...

Here, we dig into why the Paralympics logo is different from the Olympics logo ... and there's a lot of meaning and history behind it. It consists of three colors — red, blue, and green ...

PARIS — There are few sights more iconic than the Eiffel Tower and the Olympic rings. But not everyone agrees they ... center ...

Paris's deputy mayor defended plans to display the Olympic logo permanently on the Eiffel Tower on Tuesday, saying the rings ...

And although it was designed much more recently, the Paralympics Agitos has become equally as recognizable. But you may have ...

An Aug. 4 Facebook post (direct link, archive link) includes a video with USA TODAY's logo and branding that ... ceremony not just the best in Olympic history. He emphasized that it is the best ...

“The Olympic Games are also a symbol of peace and fraternity, and whether people like it or not, they have left a mark on the history of the ... justification: the logo “does not alter the ...