Fashionista on MSN

How do fragrance brands sell Gen Alpha scents through their screens? (Best of 2025)

Even before "Sephora kids" — tweens dropping their allowances on high-end beauty products — became a TikTok phenomenon, ...

Just 39 Personal Care Products That Actually Work — And We Have The Receipts

Including solutions to problems that have been bothering you forever — I'm talking ear wax, dandruff, and sweat marks.