Through this initiative, selected startups will receive expert guidance on purpose clarity, brand positioning, identity, and ...

India’s iconic cola brand — did something no one saw coming. With its 50th anniversary around the corner, Thums Up wiped its ...

Shashi Sinha, a stalwart in the advertising industry with a wealth of experience, has launched OMARK Media Solutions Private ...

Sandeep Karwa has joined Coupang as its Country Head for Taiwan. Karwa announced the news of his new role through a LinkedIn ...

Anti Scam Shala leveraged the eco-friendly practice of using newspaper pouches by embedding them with anti-scam comics ...

At the Pitch CMO Summit Mumbai 2025, industry leaders explored how brands are navigating influence in today's complex content ...

Dharampal Satyapal Group (DS Group), a multi-business corporation and leading FMCG conglomerate, has launched the ‘Adopt The ...

At the Pitch CMO Summit 2025, marketing leaders explored how data-driven insights shape compelling brand narratives, ...

The brand film has a playful and youthful treatment which is designed to appeal to Gen Z and millennial audiences ...

In a heartfelt internal note, Kalli Purie, Vice Chairperson and Executive Editor-in-Chief of the India Today Group recently ...

The fund-raising will be done through issuance of equity shares or convertible bonds apart from other equity-linked ...

A struggling startup with branding that feels cold and distant may find that incorporating warm, inviting colours leads to ...