BMW India has announced actor Ranveer Singh as its Brand Voice. The association brings together Singh and the luxury ...

Horlicks Protein is targeting a category with just 3% penetration. Rajneet Kohli, Executive Director, Foods, HUL, explains ...

As EV adoption rises across India, two-wheeler brands are putting less emphasis on speed and style and instead designing ...

True brand impact lies in creating moments of joy, connection, and togetherness that people will cherish long after the ...

In partnership with WPP Media, the QSR chain is taking its Rs 99 Chicken Krisper Meal to ChatGPT, becoming the first in its ...

Sahoo served as head of strategy and stakeholder engagement for data and analytics at Tata Consultancy Services.

How Mahindra turned Scorpio from a rugged, rural-focused SUV into a long-standing brand with appeal across rural and urban ...

The order also gives Sharma and India TV a faster route to seek takedowns of newly discovered deepfakes and other ...

Streaming TV has long felt like a big-brand playground. Kapil Sharma, Director, Amazon Ads India, explains how AI is helping ...

He joins Ulka from The Womb. Prior to that, he was with HyperCollective, and has previously worked with Sapient Nitro, Leo ...

Surej Salim, co-founder & COO of Digitally Inspired Media, has been re-elected as the 46th president of Advertising Club ...

With entries closing on September 18, young agencies have one final opportunity to showcase work across 10 creative ...