Within days of each other, Nike and Adidas released two of the most compelling ads in recent memory. After 27 years without running an ad during the Super Bowl, Nike debuted its "So Win" campaign, a ...

Nike is earning widespread praise for its latest ad campaign spotlighting professional golfer Scottie Scheffler’s Open Championship win — and, more importantly, his role as a devoted father. On Sunday ...

Become a Vogue Business Member to receive unlimited access to Member-only reporting and insights, our Beauty and TikTok Trend Trackers, Member-only newsletters and exclusive event invitations. On 26 ...

NEW YORK -- Nike has done it again: created an ad campaign sure to generate buzz. The sporting-brand giant has put a marketing spin on the offensive comments made by radio shock jock Don Imus against ...

YouTube serves as a great platform to roll out ads in the hope of 'going viral'. Following are the ten ads most watched by women in the last 12 months, measured across organic and paid views, watch ...

NEW YORK/LONDON, June 25 (Reuters) - Nike (NKE.N), opens new tab is betting its endeavor to help Kenyan athlete Faith Kipyegon run a mile in under four minutes will recapture the attention of women ...

Whether she’s shooting an advertising campaign for Nike or a photo spread for Vogue, photographer Bassie Maluleka’s images will likely have a common theme. That’s by design. By highlighting Black ...

Ads for Nike, Superdry and Lacoste have been banned in the UK for exaggerating the environmental benefits of their products and misleading customers. The Advertising Standards Authority (ASA) said ads ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Nike CEO Elliott Hill reshuffles leadership after six ...