Google antitrust ad tech trial—debate over whether publishers are locked into its platform
Google has said that its business model aligns with other players in ad tech that also have hooks on the buy and sell sides, ...
Google launches curation service in its ad manager for agencies to find deals
Activate your account. By Garett Sloane - 2 hours 35 min ago By Gillian Follett - 2 hours 35 min ago By E.J. Schultz - 2 ...
Google and post-cookie ad tech trends—everything marketers and publishers need to know
With Google’s Privacy Sandbox stalled and the post-cookie future uncertain, here is what advertisers are facing.
Google, Meta, Snap and Reddit—AI, search and performance marketing boost results
By Garett Sloane - 1 hour 13 min ago By Adrianne Pasquarelli - 1 hour 28 min ago By Adrianne Pasquarelli - 1 hour 28 min ago ...
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Google TV’s latest ad is a reminder of why it should only promote movies and shows
A new Google TV ad for a video game serves as an excellent reminder for why the platform should probably stick to content ads instead.