In my Elroel foundation stick review, I tested the viral color-changing formula on my fair skin for its shade matching, ...

Foundation is the key to a flawless face of makeup, but there's one mistake that can totally ruin the entire look - and it's ...

Shopping for makeup as a person of color, especially with a darker skin tone, is a unique experience. Finding the perfect foundation shade can be a struggle for darker complexions (Getty Images ...

Here's how find the perfect shade of foundation for your skin tone and which brands offer the biggest range of colors.

5 Genius Foundation Shade-Matching Tips For Women Of Color The melanin-friendly products and advice you need.

When a new foundation hits, the first thing people have been asking as of late is, "How many shades are there?" Due to incredibly successful brands like Fenty Beauty and ColourPop upping the game ...

Learn expert tricks to adjust your foundation shade for seasonal skin changes without buying new products every few months ...

Without a doubt, going to a makeup counter in the hopes of finding your perfect foundation shade is usually a pretty daunting task. One color does not fit all, which is why (yay!) beauty brands ...

BoldHue allows you to create your perfect shade of foundation at home and then dispense it into a container.

Why We Tried It: A foundation shade that’s tailored to your exact skin tone? It sounds way too good to be true. Which is why we had to see for ourselves.

To find your perfect foundation shade, you should always dab a bit on your jawline and neck first. Checking the color match on your neck and jaw prevents jarring discrepancies and results in the ...

Youthforia made headlines over a year ago in May 2024 when beauty influencers criticized the company over the darkest shade of its Date Night foundation, likening it to black face-paint and stating ...