There has been a lot of discussion about the merging of native advertising and programmatic buying since the launch of the Facebook Exchange (FBX) two years ago. With the creation of FBX, demand-side ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Brands want performant and brand-safe placements for their campaigns but don’t always seize ...
BALTIMORE--(BUSINESS WIRE)--Millennial Media, Inc. (NYSE: MM), the leading independent mobile ad marketplace, today released new mobile video and native ad units as part of its updated mobile app ...