The streamer's first global brand campaign combines CTV, OOH, social, Reddit and a TIFF activation, with Toronto placements ...
Pattison Media is partnering with EQ Works on a one-year agreement that will bring EQ's data and analytics platform into the broadcaster's radio and digital operations.
The deal gives programmatic buyers access to more than 150 audience segments based on activity across the Canadian marketplace.
Vividata finds younger consumers are still showing up for cultural and premium experiences – creating opportunities for ...
More than 160 influencers visited the Matcha-tality Suite to spread awareness of Oatly's new range of drinks in Canada.
The renewed sponsorship expands beyond the festival footprint, with Visa measuring the partnership against brand impact and ...
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The Frank’s RedHot gummy launch uses wearable art, creators and publisher partnerships to extend the campaign across paid, ...
The character toured around the city of Toronto promoting the Space Deck exhibit with discount giveaways and social content.
In-Flight Outcomes uses purchase, sales and store visitation signals to adjust campaigns while they are still running.
The firm expects internet advertising to reach $5.79B this quarter as AI, platform concentration and new advertiser ...
Recent promotions at WPP Media expand the agency’s capabilities in content, experiential and influencer marketing.