One cold weekday earlier this year, I convinced five friends to let me follow them around while they bought wine. We passed row after row of bottles, hundreds of images competing for our 10 to 15 ...

When you walk into a wine shop, the array of label art and graphic design on display is almost overwhelming. You see hundreds of different labels, each meant to distinguish, create brand identity and ...

Photoshop CS6 Extended tutorial showing how to customize an existing wine label with your own name and then place it onto an ...

ASK SOMEONE THE KIND of wine he prefers and he may or may not be able to describe it; ask someone what kind of wine label he (or she) likes and you’re guaranteed to get a reply. From occasional ...

Oregon State University marketing professor and former adidas executive Keven Malkewitz and a colleague in Germany studied consumer reactions to 160 different wine bottles and labels. How did the ...

Buying wine is rarely as straightforward as we might think. Research from Nielsen reveals that about 62% of the time, “consumers are considering multiple options leaving huge opportunities for labels ...

Jordan Wine in Stellenbosch announced the launch of the inaugural Wine Label Design Awards, sponsored by Rotolabel and convened by Winemag.co.za. World Design Capital 2014 has endorsed the initiative ...

Both companies are based in Southwold, and Adnams and Spring worked together to create bespoke hand-drawn illustrations to incorporate into the wine labels. Two of the designs are for new lower ...