The dolls with a passion for fashion are marking a major milestone this year. Bratz, the lifestyle and fashion doll brand, is ...

For Bratz’s 25th anniversary, MGA Entertainment is strutting its stuff with new collaborations, collectibles, and content for ...

Defined by their daring style, distinct personalities, and unapologetic individuality, Yasmin, Cloe, Sasha, and Jade redefined what it meant to be a fashion doll, inspiring a generation to express ...

Here’s who we think would look best as the brand makes a comeback. Teyana Taylor is THE fashion queen! She has years and years of unique and perfectly crafted fits that would look amazing on a Bratz ...

Bratz is turning 25 with a slate of product launches, a new podcast and a series of collaborations. The brand is using the milestone to update its core dolls, expand its licensing business, and keep ...

Beauty trends are a funny thing. One day, we're all striving to decipher the most compatible skincare and makeup sandwiching for a picture-perfect, no-makeup makeup complexion. The next? We're finding ...

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to ...