In its latest quarterly earnings report, Vail Resorts said North America skier visits were down roughly 12% through the beginning of March compared to last year, and revenue fell about 5% for the ...

CEO Rob Katz outlines Vail Resorts' strategy to attract Gen Z skiers with discounts and marketing as snowfall hits record lows.

The ski-resort operator said it now expects net income of $144 million to $190 million for the current fiscal year, compared with its initial forecast of $201 million to $276 million.

CEO Rob Katz characterized the West’s warm winter and weak snowpack as an “aberration,” so he’s not expecting long-term impacts to pass sales. “People tend to look at this — in terms of how many times ...

Vail Resorts Chief Executive Officer Robert Katz told investors this week that skier visits and revenues are down amid “the most difficult weather environment in the Rockies we have ever seen.” Skier ...

Vail Resorts announced that it will offer a discount for young adult skiers and riders as it launched sales of the 2026-27 ...

JulPo. As one of the most challenging ski seasons in the company’s history, with snowfall across the Rockies at the lowest ...

Vail Resorts has reduced its 2026 earnings projections as this historically dry and warm winter has led to plummeting visits to the company’s ski areas.

Seeming to acknowledge critics’ complaints about the high cost of snow sports, the company is cutting the price of its ...

Whistler Blackcomb's Epic Pass is now roughly $300 cheaper for Gen Z visitors and locals to purchase. The discount is across Vail Resorts, with the pass including access to all of their ...

Are you a Gen Zer who loves skiing and snowboarding? Then you’re in luck, because Vail Resorts is offering a special rate ...

A day of skiing at Vail ended in tragedy after a 43-year-old visitor from Chile was injured in Blue Sky Basin and later died ...