Steph Curry and Under Armour announced some big news on Thursday. Curry and UA are parting ways after 12 years together.

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min From rethinking "dad shoes" to ...

It was once hyped as a worthy rival to Nike. But at present, Under Armour, founded by a 23-year-old former college athlete, is struggling to “just do it.” Instead, the brand that’s championed on the ...

Our team of savvy editors independently handpicks all recommendations. If you make a purchase through our links, we may earn a commission. Deals and coupons were accurate at the time of publication ...

Multiple college and pro athletes are with Curry Brand. The post What’s Next for Under Armour and Steph Curry After Their ...

MADISON — Next year will bring some changes when it comes to which college teams work with which athletic apparel brands. South Carolina will switch from Under Armour to Nike in July 2026. Penn State ...

Few, if any, sportswear marketing campaigns had the cultural impact of "Protect This House." Those three words cut through standard-definition television to give an entire generation of athletes ...

Finnegan's Douglas "Chip" Rettew helped client Under Armour avoid coming off like a Goliath by asking for just $1 in damages in an infringement trial involving the company's Armour-based trademark.