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The WNBA season is finally upon us, and there are more eyes on women's basketball than ever before. Even better, the attention is also going to hooper's sneakers. Las Vegas Aces guard and Under Armour ...

Click to share on Facebook (Opens in new window) Facebook Click to share on X (Opens in new window) X Two decades from now, women’s basketball players might bound across plexiglass, LED-powered courts ...

Curry's basketball greatness helped Under Armour's growth. Sneakerheads now wait to see what's next with the new free agent, ...

The pieces are coming together for the startup basketball league Unrivaled. The 3x3 women’s hoops league announced Tuesday that it has signed a multiyear deal for Under Armour to become its official ...