The 160-year-old brand may be synonymous with the West, but it was originally born here — in a one-room workshop at 7th and ...

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Stetson, known for its cowboy hats, has been embracing the Americana trend for years. Now it’s preparing for what comes next.

There are a lot of brands that boast about their American heritage, even if they’re only a few decades old. Then there’s Stetson. The quintessential Western brand was founded in 1865 by John B.

Forbes contributors publish independent expert analyses and insights. I am a NYC-based journalist covering the luxury and fashion industry. To mark the milestone, the brand has penned its first book ...

HOUSTON – Welcome to Made in Texas, where we write about products made in the Lone Star State. Today, we’re featuring the accessory that became a staple of American cowboys over 150 years ago, the ...

Chicago-based advertising and PR shop Schafer Condon Carter (SCC) has been selected by Stetson Dress Hats, to handle PR and brand strategy, content development and media outreach. SCC said it would ...

The nation's oldest hat maker is finding the right fit again, as Stetson marks its 150th anniversary. They've topped presidents and celebrities across the decades, but the classic cowboy accessory has ...

The company's factory in Garland, Texas, employs more than 200 workers. Stetson hats are an American classic like baseball, apple pie and fireworks on the Fourth of July. The company was founded by ...

HOUSTON — Stetson®, the iconic western-inspired headwear brand, is teaming up with CLC, the nation’s leading collegiate brand licensing agency, to launch a new line of officially licensed hats for ...

Ten-gallon cowboy hat inventor John B. Stetson Co. says a distributor is trying to pilfer the rights to sell the head covering of choice for the likes of Buffalo Bill Cody and John Wayne. The 157-year ...