This story was featured in The Must Read, a newsletter in which our editors recommend one can’t-miss story every weekday. Sign up here to get it in your inbox. We were just a couple of guys camped out ...

Dior’s Sauvage Elixir captivated fragrance lovers with its intense, extraordinarily concentrated notes of smoked lavender, amber, and warm, woody spices. It’s one of Dior’s most beloved fragrances, ...

How do you evolve an iconic, best-selling fragrance? The answer, of course, is flankers, which are basically Fragrance World speak for similar yet different perfumes based on an original. Think of ...

The new Dior Sauvage, which is limited to just 15 pieces worldwide, is housed in a Baccarat crystal bottle. The case is a ...

As its innovative new formula launches into market, we look back at the story behind the number one men's fragrance in the world Being able to claim the title of world's best-selling men's fragrance ...

Dior pulls Johnny Depp’s filmed-in-Utah ‘Sauvage’ ad after complaints of Native American appropriation A commercial for Christian Dior’s men’s fragrance, for which actor Johnny Depp shot scenes in ...