As quality improves in mid-tier price points, red dots will continue their red-hot domination of the optics industry in 2026.

It wasn’t too long ago that a “turkey gun” meant any shotgun you decided to take turkey hunting. But in the modern era of specialized hunting equipment, the best turkey guns sport short barrels, TSS ...

Cyber Monday deals are some of the best I’ve seen in the past week, especially on optics. There are Zeiss binos marked down under $500, red dots marked down for more than 50% off, thousands off ...