We live in a moment when everyone seems compelled to talk about national trends and systemic problems. There are plenty of reasons for this. Politicians in Washington, Republicans and Democrats alike, ...

“It’s on You” chronicles how corporations and behavioral economists pushed for huge, systemic problems to be fixed by personal choices. The following is an excerpt from It’s on You: How Corporations ...

I'm in a coffee shop when a young child dumps out his mother's bag in search of fruit snacks. The contents spill onto the table, bench and floor. It's a chaotic—but functional—solution to the problem.