From a compulsive liar who became a folk hero to a luxury launch that advertised rocks instead of cars, these campaigns now seem almost unbelievable. Yet each one captured a specific anxiety or ...

The 1965 Rolls-Royce Silver Shadow did more than replace an aging flagship. It quietly reset expectations for what a luxury ...

The Super Bowl has long been a showcase for automakers looking to show off their latest vehicles or give a new direction for their brand. Car companies will usually pull out all the stops with ...

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The soaring popularity of the general luxury segment is the glittering shore against the crashing wave of mainstream electrification. It’s a peanut-butter-and-chocolate situation — hey, you got your ...

Thomas has spent two years working in the auto journalism industry, contributing to a UK-based newspaper and writing for Euronewsweek. A full-time writer and lifelong engineering enthusiast, he now ...

The average new vehicle price is nearly $49,000 according to an automotive research company. You can get a brand-new luxury car for less than the average new vehicle price. Even luxury brands like BMW ...