A boat has been described as a hole in the water into which you throw money and the word itself has been said to stand for Break Out Another Thousand. Although said tongue in cheek; a lot of the time, ...

Side imaging fish finders have found their way into every tournament angler’s boat. The ability to scan for structure, weed edges, and fish helps anglers stay dialed. Side imaging works similarly to ...

For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

High Definition System (HDS) multifunction displays represent the flagship series for Lowrance. First introduced 15 years ago, the series has undergone a number of evolutionary upgrades and technical ...