Mattel is officially entering the brick-building arena, and it’s starting with one of its biggest brands. The company has ...

Yes, you read that headline correctly. I’m a 32-year-old who collects toy cars, but they’ve become so much more than that for me. This can all be traced back to my childhood. I grew up playing with G.

Parents have criticised Burger King for focusing on a child’s gender when choosing which toys to hand out with their kids’ meals. The fast food chain reportedly asks parents when ordering a kids’ meal ...

A featured article over on Heat Vision digs into the Barbie movie’s billion-dollar success – and just why it will be very hard for Warner Bros. to replicate in a sequel, let alone an entire franchise ...

What's the biggest Hot Wheels purchase you've ever made? At one point, I must have gotten 50 items in one shot. I was so enthusiastic about opening them once I arrived home that I forgot all about ...