Disney has decided kill off the “FX on Hulu” name less than two years after it launched — a piece of brand-management microsurgery many people probably won’t even notice. At the same time, the FX mark ...
Adam Luchies is a Movies and TV News Writer for Collider. He began writing for Collider in November 2021. Adam graduated from Grand Valley State University with a Bachelors Degree in Multimedia ...
Hulu is dropping the “FX on Hulu” branding for all of its FX-produced original series and renaming its content hub a much more simple “FX.” To go along with the move, all FX shows will feature the FX ...
FX is joining National Geographic as a singular brand across linear and streaming Disney platforms globally. Beginning this month, the “FX on Hulu” branding will be phased out, with FX programming — ...
My colleague Emily Longeretta had a Variety scoop recently that was such a perfect sign of the times. As she reported, FX’s Emmy-winning series “The Bear” — about to premiere its third season at the ...
As FX increases its programming output, Disney announces that the brand is evolving to reflect the global role it now plays entertaining audiences across Disney’s direct-to-consumer and linear ...
Disney has decided kill off the “FX on Hulu” name less than two years after it launched — a piece of brand-management microsurgery many people probably won’t even notice. At the same time, the FX mark ...
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