Google expands AI-powered ad image editing to more campaigns, enhancing creative capabilities for advertisers across its ...
Company will begin phasing out enhanced CPC in October, with the goal of transitioning all remaining campaigns to manual CPC ...
If you use display campaigns correctly, they can be profitable. The problem is that most people use them wrong, turn them off and then claim that “display campaigns don’t work.” This guide will ...
Google is the largest digital ad platform in the United States, accounting for 27.1% of ad revenue in 2023 alone. Google ads ...
Google expands AI search campaign tools to new languages, adds creative capabilities and advertiser controls to optimize ...
What’s next. Advertisers can now leverage First Position for any campaign across YouTube’s entire content library. For more details, visit the Help Center for Instant Reserve in Display & Video 360 or ...
Google Ads emailed advertisers using Enhanced cost-per-click (eCPC) to let them know that in March 2025, Enhanced CPC will be ...
Google has been on a roll lately with its AI-powered offerings for advertisers: the company introduced a raft of new features ...
The Justice Department and state attorneys general say Google's dominance in the industry has allowed it to overcharge ...
Advertisers can purchase Demand Gen ads through Display and Video 360.
Google’s new AI features, announced at DMEXCO, include enhanced Performance Max for higher ROAS, Demand Gen for improved ...
Features from an older performance ad video product will fold into an automated ad platform supported by AI. In March 2025, ...