During this year’s Super Bowl broadcast, amid ads for DoorDash, Bud Light Lemon Seltzer, and any number of dependable mid-size pickup trucks, is a commercial for Dexcom, a healthcare company that ...
Increasing diabetes diagnoses have triggered a boom in sales for continuous glucose monitors, and a battle for market share is playing out in TV ads. (Dexcom) It’s buff versus buffet in the latest DTC ...
Dexcom's first Super Bowl ad sparks social media buzz with celebrity Nick Jonas—and price concerns
Dexcom's first Super Bowl spot features Nick Jonas and aired at the end of the first quarter. (Dexcom) () The things that made the new Dexcom commercial stand out—Super Bowl airing, star power with ...
Pop icon and actor Nick Jonas is burnin’ up for Dexcom’s new continuous glucose monitoring system in the company’s upcoming Super Bowl ad. Dexcom announced this week that Jonas, who has type 1 ...
The 2021 Super Bowl takes place on Sunday, February 7, and while many sports fans will be rooting for their respective teams, tons of viewers tune in for something else other than football: the iconic ...
A commercial for the continuous glucose monitor (CGM) Dexcom G6 shown during the Super Bowl has provoked strong reactions in the diabetes community, both positive and negative. The 30-second ad, which ...
After Dexcom grew revenue by 31% in 2020 despite the global economic impact from the coronavirus pandemic, the continuous glucose monitor maker has carried that success into 2021. CEO Kevin Sayer ...
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