The wedding retailer brings in customer feedback to design a loyalty program that doesn’t just build relationships with ...

David's Bridal filed for bankruptcy and could close all stores if no buyer emerges to save it. The Pennsylvania-based bridal retailer filed for Chapter 11 bankruptcy in New Jersey, the second time ...

David’s Bridal has introduced Adored by David’s, a resale program that will be managed by Arrive Recommerce, promising 40% to ...

A Party Chic in White: The top trend David's is seeing for bridesmaids dresses is shades of white or ivory, with 30% of ...

The decision to offer more perks to other wedding party members was easy for the company to make, Kelly Cook, president of brand, technology and finance at David’s Bridal, said. “We know a ...

Rosenberger recently opened the True Society store in Novi, nearly three years after bringing the brand to Michigan with its ...

The liquor store's first wedding will feature a brass band, a flower girl throwing black and gold beads and a second line ...

Earn, save and celebrate with exclusive new benefits tailored to every member of the wedding party, plus new ways to get rewarded faster and a chance to win a free honeymoon or getaway KING OF ...

(CBS DETROIT) - A former Birmingham bridal shop owner accused of defrauding customers has pleaded no contest to her charges.

Dearly Bridal is bringing its affordability to downtown Hastings. It'll be their fifth move since opening five years ago.

The bride and her party earns points for each person who buys a dress for the wedding, providing an incentive to shop with David’s Bridal. And while the retailer is focused on wedding apparel ...

The David’s Bridal Diamond Loyalty program already boasts nearly 3 million members, and now the retailer is broadening its appeal to the entire wedding party — even the flower girl. Wedding party ...