Opinions expressed by Entrepreneur contributors are their own. Over the weekend, I listened as my fiancé complained and deleted more than 100 emails out of his promotions folder — all of which he ...
The advent of digital marketing has largely transformed the traditional sales process. Marketers have become accustomed to developing funnels that educate leads, address common objections, and offer ...
Brand relevance is a constantly-moving target that CX and marketing professionals never stop chasing. For years, many leaders (including myself) have pursued a customer-centric approach to deliver ...
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Solomon Thimothy There’s ...
Research by CB Insights found that a staggering 70% of tech startups fail. Most don't even get to the second funding round. While a company can fail for a number of reasons, too many fall flat because ...
In this article, RAJASHEKARA V. MAIYA Vice President and Head, Business Consulting Group, Infosys Finacle discusses the shifting focus in retail lending landscape, from a product-centric approach to ...
Customer journey orchestration promises improvements to the customer experience by offering brands the ability to tailor the steps, reactions and automations that occur as a consumer makes their way ...
Fintech and customer-centricity go hand in hand. The Fintech movement originated from the observation that traditional incumbent banks insufficiently served their customers and focused too much on ...
Robotic process automation is a key direction many global organizations are taking with digitization efforts as they look to solutions providers for frameworks to enable this automation. UiPath Inc.
SME owners often face the challenge of adapting business strategy to a highly dynamic environment while simultaneously managing day-to-day financial operations. It's like Formula 1 racers, where only ...