Consumer choice modelling seeks to elucidate how individuals make decisions when faced with multiple product or service alternatives. This field encompasses the study of cognitive processes and ...

How is the American consumer reacting to tariffs that threaten to raise prices? Not well. Only 20% of American consumers feel prepared to absorb tariff-driven price increases, according to a survey ...

The way we travel, and thus the travel industry, has undergone an unprecedented transformation. Gone are the days when our holiday choices were limited to destinations featured in travel agent windows ...

Since day one, the Biden administration has made it clear that its top priority is the full-scale adoption of its radical climate agenda. From banning gas stoves to forcing the retirement of power ...