What motivates consumers to make ethical choices such as buying clothing not made in a sweat shop, spending more money on fair-trade coffee, and bringing their own bags when they go shopping?

Shopping is no longer simply buying new things; now, it’s voting with our wallets for products that align with our values and ...

There's no doubt that we live in an extremely competitive economic environment. With the costs of living rapidly increasing, consumers are more hesitant to let go of their hard-earned money. This ...

The most effective campaigns to encourage ethical consumption are those that take place at a collective level, such as the creation of fairtrade cities, rather than those that target individual ...

Australian consumers really care about their eggs. About 65 percent of them are willing to pay extra for a free-range egg, but are they getting their money’s worth? Probably not, says Choice, an ...

“Rogue actors and even governments have taken advantage of user trust to deepen divisions, incite violence, and even undermine our shared sense of what is true and what is false. This crisis is real.

In today’s market landscape, ethical, political and environmental considerations increasingly sway consumer purchasing decisions, particularly when it comes to packaging. Studies indicate that ...

A marketing strategy details how a business can offer products and services to satisfy the needs of members of a target market. Ethical marketing strategies ensure that the needs are real and that the ...

When it comes to today’s consumer data wars, the prize goes to the businesses that are ethical. For some time now, artificial intelligence (AI) has been seen as a tool that can use dozens of data ...

When a distant relative of the suspected Golden State Killer shared their genetic data with the genealogical site GEDMatch, that person almost certainly never imagined that DNA from the sample would ...