Chrysler has awarded its dealer/retail advertising—estimated to be potentially $500 million in billings next year—to Doner, according to Olivier Francois, the automaker’s chief marketer, who is also ...
DaimlerChrysler AG's Chrysler Group will dramatically increase spending on advertising in the fourth quarter as it rolls out new cars and trucks, the company's top U.S. executive said. By The ...
In response to how online ad protocol is changing, Chrysler’s entire interactive Web advertising campaign now has a full disclosure application. What is it meant to do? The automaker says it’s to ...
Chrysler’s advertising campaign concerning the release of Aung San Suu Kyi, Burma's pro-democracy leader and 1991 Nobel Peace Prize Laureate, got some serious criticism from Advertising Age, an online ...
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