Amazon buys ChatGPT ads to reach more shoppers while limiting OpenAI's access to its shopping data.

From ordering pizza to buying concert seats, Alexa’s new ad format aims to eliminate clicks and streamline purchasing. As ...

As part of the agreement, Asda will deploy Amazon Retail Ad Service across its online business.

HeartMedia has expanded its advertising relationship with Amazon Ads. The media company is serving as a local reseller of its ...

Alexa, buy me the pizza I just saw in that commercial. Amazon will harness agentic AI, which can determine the steps needed ...

Amazon Ads' Fabrice Rousseau explains how AI, Creative Agent and interactive advertising are reshaping brand experiences, ...

Heart deepens its Amazon Ads partnership at Cannes, adding reseller access to Prime Video, Twitch, and Fire TV with Amazon ...

As part of The Drum’s All Media is Commerce Media documentary series, we caught up with Lauren Anderson, head of the US Brand ...

Amazon is shutting down Freevee, its free ad-supported streaming television (FAST) service, as it heightens focus on selling ads on its Prime Video subscription service. Amazon, which has owned IMDb ...

Historically speaking, Amazon does not have a reputation for playing nice with local businesses – not as a competitor in the retail landscape, at least. But as a seller of ad inventory? That offers up ...

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed — one that's high-margin, fast-growing and still underappreciated. That's ...