FRISCO, Texas--(BUSINESS WIRE)--MediaKind, a global media technology leader, today announced that its award-winning Advertising and Content Distribution Rights portfolio, PRISMA, has been reconfigured ...
The move is positioned as an attempt to bring greater alignment to CTV advertising, similar to what the Digital Ad Portfolio ...
By the end of the course, participants will have a diverse portfolio that demonstrates integrated thinking, digital media expertise and a passion for purposeful advertising. NOTE: All students with an ...
NEW YORK — Fox Corporation has named an EVP of Advertising Sales and Portfolio Marketing, and she will begin reporting to FOX Advertising Sales, Marketing and Brand Partnerships President Jeff Collins ...
The portfolio outlines six core CTV ad formats: Pause, Menu, Screensaver, In Scene, Squeezebacks, and Overlays. These formats ...
NEW YORK, Dec. 11, 2025 /PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update ...
December 11, 2025 - IAB Tech Lab on Thursday released a new Connected TV Ad Portfolio and an updated Guide to Programmatic CTV as the industry moves to standardize emerging ad formats across streaming ...
New Portfolio and Guidance Provide Standardized Definitions for Six Core CTV Ad Formats and Updated Support for Trading Pause and Menu Formats Through OpenRTB; Open for Public Comment Until January 31 ...
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