General Motors expects to pioneer a new “groundbreaking” EV battery technology that the automaker says will reduce costs and boost profitability of its largest electric SUVs and trucks.

GM says it has developed cells that will make batteries cheaper and more energy dense. The automaker aims to be the first to bring them to market.

General Motors has cracked the chemistry of lower-cost, energy-dense electric vehicle batteries. Budget-conscious gasoline holdouts may soon have no excuse.