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Apple Explores AI Search for Safari

CNN on MSN · 2d

Apple looks to add AI search to Safari in potential blow for Google

Apple is “actively looking at” reshaping the Safari web browser on its devices to focus on AI-powered search engines, Bloomberg News reported on Wednesday, a move that could chip away at Google’s dominance in the lucrative search market.

Insider on MSN · 2d

Apple says searches are shrinking because people are using AI instead. Now Google's stock is tanking.

Google has been worrying about losing search share to AI engines like ChatGPT for a couple of years.

TechRepublic · 1d

Apple Might Add AI-Powered Results in Safari, Weakening Google’s Search Dominance

Speaking during Google’s antitrust trial, Apple senior vice president of services Eddy Cue floated the possibility of a new AI-focused search partnership.

21hon MSN

An Apple exec suggested AI chatbots were eroding Google’s search business, sending Alphabet shares plummeting. The truth is more complicated.

Alphabet execs insist search volumes are up, but market share is slipping and revenue growth appears to be slowing.

1hon MSN

Apple isn’t doomed, but it should change its ways amid mounting pressure

“Apple is doomed” has become such a cliché that the Macalope, a longstanding column in the venerable Macworld publication, ...

7h

iPhones Could Be Unnecessary in 10 Years, Apple Exec Suggests

Apple’s Eddy Cue hints at a future without the iPhone, as AI search engines reshape Safari and challenge Google’s ...

17h

Apple Loop: Critical iPhone 17 Upgrade, Safari AI To Fight Google, WWDC’s Ambitious Goals

This week’s Apple headlines: iPhone 17 Pro leaks, a critical iPhone 17 upgrade, disrupting Apple’s iPhone schedule, WWDC’s ...

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