Apple execs didn't have a super satisfying answer about what went wrong with AI Siri, but they also don't really need one.

Apple’s big developer summit is a Silicon Valley institution. The company has been hosting it every year since 1983, and in more recent years the events have become a fixture of the tech hype machine — a chance for Apple to show off its latest software to investors and the folks who build apps for those products.

What follows is all reckless speculation—you’ve been warned. But maybe Apple sees all this irritation, and maybe the reason why they’re so “ late to the AI party ” is because they’re looking at the AI belief bell curve—which I doubt, because it’s something I just made up.

Apple took a measured approach to AI at WWDC. A new research paper suggests the company is skeptical about some recent AI advances too.

The researchers examined what they call "large reasoning models" (LRMs), which attempt to simulate a logical reasoning process by producing a deliberative text output sometimes called " chain-of-thought reasoning" that ostensibly assists with solving problems in a step-by-step fashion.

Apple Intelligence was designed to leverage things that generative AI already does well, like text and image generation, to improve upon existing features.

Apple spoke through why the company delayed its AI-powered Siri. It first teased what the tool would be able to do at WWDC 2024.

Apple announced on Monday a slew of artificial intelligence features including opening up Apple Intelligence's underlying technology in a modest update of its software and services as it lays the groundwork for future advances.

Liquid Glass design, Apple Intelligence APIs, and visionOS 26 tools highlight Apple’s 2025 State of the Union for developers.

Apple Inc. unveiled the most sweeping software redesign in its history, aiming to make the company’s device lineup more cohesive and useful, even while doing little to upgrade its struggling artificial intelligence platform.

I recently wrote about how Apple’s lagging AI technology might impact its device and OS market share. But as I sat at the company’s headquarters in Cupertino and listened to the WWDC keynote, I came to the opposite conclusion.